SK Food Group is the largest food assembly company in North America with facilities across the U.S and Canada. A long-time customer, Rhizome was fortunate enough to have been tasked with upgrading the company’s brand, photography and messaging.
During the course of this project we sent our photo and videography teams to Columbus, OH, Phoenix, AZ and Reno, NV to capture the amazing capacity each location fulfills, and the associates on the line making sandwiches, wraps and burritos. Our goal was was to bring that energy and stellar record of cleanliness to the forefront of the new site. We then edited snippets and stories together and wove them throughout the site elegantly and colorfully to capture the company’s capabilities, divisions and social responsibility stories.